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Habib Iya: a certain vision of maritime power in line with Puissance 237

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Within the perspective of Puissance 237, an initiative led by Dr. Guy Gweth, president of the African Centre for Competitive Intelligence (ACCI), aimed at positioning Cameroon as a continental power by 2050, the development of port infrastructures and the optimisation of maritime trade occupy a prominent place. Habib Iya, Chief Representative of the Port Authority of Kribi in Douala, embodies this dynamic of progress and innovation. His profile, combining maritime expertise, strategic vision and artificial intelligence, constitutes a major asset.

A seasoned professional, Habib Iya has built his expertise through solid academic training, including degrees from the University of Littoral Côte d’Opale and master’s degrees from ESCO in Lyon and the European Communication School. His experience acquired at the Port of Kribi, particularly in commercial strategy, marketing and innovation, gives him a keen understanding of the challenges of the maritime sector. He is now focusing his efforts on improving the port’s reputation and strategic market planning, with a resolutely forward-looking approach.

One of the flagship initiatives driven by Habib Iya is the “PAKazure” open innovation platform. This platform, which uses artificial intelligence, aims to optimise the commercial performance of the Port of Kribi. This approach demonstrates his innovative inclination and his desire to integrate cutting-edge technologies to serve port development. His passion for innovation and information and communication technologies, coupled with a data-driven and customer-centric approach, makes him a key player in the modernisation of the Cameroonian maritime sector.

How does Habib Iya’s action fit into the vision of Puissance 237? Dr. Gweth’s eponymous White Paper emphasises the crucial role of port infrastructures in economic development and regional integration. By working to optimise the performance of the Port of Kribi, Habib Iya is directly contributing to strengthening Cameroon’s competitiveness on the international stage and facilitating trade.

More specifically, Habib Iya could play a decisive role in the following areas:

  • Development of innovative strategies for the Port of Kribi: His expertise in commercial strategy and marketing, combined with his innovation-driven vision, allows him to design and implement effective strategies to increase the port’s attractiveness and competitiveness.
  • Integration of digital technologies in the maritime sector: His “PAKazure” initiative demonstrates his desire to integrate cutting-edge technologies, such as artificial intelligence, to optimise port operations and improve the services offered to customers.
  • Strengthening Cameroon’s connectivity with international markets: By improving the performance of the Port of Kribi, he is helping to facilitate trade and strengthen Cameroon’s position as a regional logistics platform.
  • Promoting Cameroon’s attractiveness to foreign investors: A high-performing and innovative port is a major asset for attracting foreign investment and stimulating the country’s economic growth.

In conclusion, Habib Iya, through his proactive approach, expertise and innovative vision, is an essential player in the modernisation of the Cameroonian maritime sector. His commitment to innovation and the use of digital technologies, particularly through the “PAKazure” platform, is fully in line with the Puissance 237 dynamic. His contribution to the optimisation of the Port of Kribi is a key factor for Cameroon’s economic development and its potential to become a continental power. His concrete action and strategic vision are valuable assets for the country’s maritime power.

The Editorial Team